On 16 November 2025, Royal FloraHolland will go live with TrackOnline, replacing the current Avalanche system, as its new platform to process and record all packaging transactions (collecting and/or returning). We are proud to support this important digital transition within the horticultural supply chain.

Read the official announcement from Royal FloraHolland:
New software package for packaging available from 16 November 2025

“We are extremely proud to support Royal FloraHolland as they go live with TrackOnline. After a thorough preparation, this marks a key milestone in the digital transformation of the horticulture supply chain and reflects the strength of our collaboration and technology.”

We look forward to a smooth go live and thank Royal FloraHolland for the trust and collaboration.

TrackOnline is already trusted by many growers and exporters in the sector, helping them manage their packaging flows with more visibility, efficiency and control. We are excited to now also support Royal FloraHolland with our platform.