Sustainability targets, rising logistics costs and stricter regulations like the PPWR are reshaping the supply chain. Companies need smarter ways to manage packaging. That’s why more and more businesses are turning to packaging management software.
Whether you’re a pooler, food retailer, supplier, freight forwarder or active in automotive or manufacturing — without proper tooling, visibility is lost, data gets messy and efficiency suffers.
Why do you need packaging management software?
Many companies still rely on spreadsheets or basic ERP modules to manage their returnable transport items (RTIs). These systems often fall short when it comes to real-time visibility, automating flows or tracking ownership.
As a result, inefficiencies grow, assets go missing, and compliance becomes a challenge. And as you scale operations or enter new markets, the risks only increase. A dedicated solution offers the clarity and control you need to move forward with confidence.
What is packaging management software?
Packaging management software is a cloud-based system that gives companies control over their reusable packaging flows — physically, financially and administratively.
A platform like TrackOnline allows you to register and track each crate, pallet or roll cage, monitor activity, assign ownership and automate key tasks. It provides customer portals for self-service access and integrates seamlessly with ERP, TMS or hardware systems such as RFID and barcode scanners.
Unlike traditional ERP modules, it’s purpose-built for the complexity of reusable packaging logistics.
How does packaging software help with reusable packaging management?
By 2030, the EU’s Packaging and Packaging Waste Regulation (PPWR) requires that 40% of all transport packaging be reusable. That shifts reusable packaging from a best practice to a legal obligation.
TrackOnline supports this transition by delivering full traceability and performance insights. It tracks usage cycles, monitors idle time, and automates deposit or rental fee handling. With the right data and alerts in place, companies can finally manage reusable packaging as a core asset rather than a cost driver.
Key benefits of packaging management software TrackOnline
- Reduce asset loss and prevent customer disputes
- Gain full visibility over packaging flows and locations
- Automate transactions, alerts and partner communication
- Integrate easily with ERP, TMS, RFID and barcode systems
- Support sustainability and comply with PPWR regulations
- Scale with your business as needs grow
Manage reusable packaging with TrackOnline
TrackOnline is trusted by poolers, Freight forwarders, food retailers, suppliers, automotive and manufacturing companies across Europe. Users consistently highlight the platform’s flexibility, ease of use and ability to simplify even the most complex packaging networks.
By automating workflows and centralizing packaging data, it provides one version of the truth across all stakeholders — reducing loss, saving time and ensuring compliance.
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